DAMPAK OBJEK WISATA KHATULISTIWA PARK TERHADAP PEREKONOMIAN MASYARAKAT

Abstract

ABSTRACT

This study aimed to determine the impact of Khatulistiwa Park tourism on the community economy in North Pontianak. The method used in this research was descriptive qualitative method. The data were collected through interview, observation sheet, and documentation technique.  The data analysis in this study used three steps: Datareduction, data display, and conclusion drawing. This study also applied triangulations to strengthen the collected data. The results of the study showed that:  1) The community economy at the nearest area of Khatulistiwa Park had changed because it can provide business opportunities around the community, particularly to any traders at Khatulistiwa Park area. Nevertheless, it also affected them while the number of local community visiting Khatulistiwa    Park were    decreased.  Moreover, the current pandemic situation also affected the activities of community because they had to stop their economic activities at some certain months. 2)   The   development of Khatulistiwa Park tourism also helped the surrounding community because it depressed the numbers of unemployed people by providing any job vacancies. It also demanded the community to be more innovative and creative in case of developing their business. Therefore, Khatulistiwa Park tourism provided significant impact to the surrounding community economy in North Pontianak particularly the community at the tourism area.

Keywords:

Community Economy

Khatulistiwa Park Tourism