MM, YULIDA, SE,

• Vol 7, No 1 (2019): Equator Journal of Management and Entrepreneurship - Articles
  Pengaruh Product Knowledge, Online Customer Review (OCR) dan Perceived Enjoyment Terhadap Niat Beli Smartphone Dengan Price Discount Sebagai Variabel Moderasi (Studi Pada Konsumen Situs Jual Beli Online Shopee)
  Abstract  PDF  PDF

Publisher: Master of Management Program, Faculty of Economics and Business, Universitas Tanjungpura

Editorial Address: Jalan Profesor Doktor Haji Hadari Nawawi,
Kecamatan Pontianak Tenggara, Bansir Laut, Kec. Pontianak Tenggara, Kota Pontianak, Kalimantan Barat 78115.

Equator Journal of Management and Entrepreneurship is licensed under a Creative Commons Attribution 4.0 International License.

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